Wednesday, April 24, 2013

SEE IT: Jacksonville Jaguars unveil new Nike uniforms

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SEE IT: Jacksonville Jaguars unveil new Nike uniforms

The Jacksonville Jaguars rolled out their new-look Nike uniforms today, joining the Seahawks as the second NFL team to give their jerseys a total makeover since Nike took over the license from Reebok prior to the 2012

The team's owner, Shahid Khan, over-values the substance of uniforms somewhat, but he hopes the switch will trigger a culture shift in Jacksonville. "We're going to do something that's symbolic, with a certain amount of style," Khan said. "Really use

As Jacksonville hunts for a better position in the standings, new uniforms will help bring them out of the shadows. At least visually. The Jaguars released their set of three new looks — jerseys include black, white and teal — offering up the NFL's

Even as I participated in the #Bloggermock draft, one of my colleagues bit into the standard, stale joke about the Jaguars' attendance, which really was not an issue last year despite a 2-14 season. They'll get some grief today over the thought that a

These new uniforms place no doubt about our brand essence of being proud, bold and committed. I believe our new look will energize and inspire both our players and fans. It's clearly a new era for the Jacksonville Jaguars.”

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